What Makes for a Successful Blog Post ?

IMG_0962This month I’ve been participating in my colleague’s blogging challenge, and so far I’ve managed to post every day in the month of April, which means after tonight, that’s eight consecutive days of blog posts. All of the posts so far have dealt with writing, more specifically something related to Camp NaNoWriMo.

What I’ve found curious is examining which of my posts have been the most popular, measured by traffic or by comments.

The two winners so far are last night’s post, The Confession of a Perfectionist Writer, which I think has more comments than any blog post I’ve ever written, and perhaps my post Writing Partners, in which I did little other than post a photo of two of my cats.

My takeaways from this are that I either need to post about the inherent difficulties of writing, or just post more photos of my pets.

It also makes me wonder what makes for a successful blog post? Are there topics that resonate more than others? Or to be successful, should we all just post cute animal photos? 🙂

Beyond that, how should we measure a successful post? Should we consider overall traffic (stats numbers)? Engagement? Sharing? Something else?

If you have a blog, what have you found works the best for you?

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